CHARTER

1

Design

Create unlimited postcard templates with unique

- front and back designs
- sizes
- custom QR tracking codes

2

Target

Build unlimited campaigns with detailed targeting filters to reach your ideal customers.

- City & state, ZIP code
- Residence Type
- Sale date, sale price
- # of beds & baths, square footage
- and more

3

Launch

With the click of a button, Charter automatically

- collects housing data
- finds new residents
- prints postcards
- sends postcards
- tracks performance

• Home

500%

spend 500% more on home improvements compared to existing residents (source)

• Key

90%

more likely to buy a new car in their first year (source)

• Location

38%

more likely to try new restaurants than existing residents (source)

• Heart

20%

more likely to sign up for a new gym membership (source)

5x to 9x

direct mail response rates are significantly higher than other channels (source)

• Phone

84%

of marketers agree direct mail provides the highest ROI of any channel they use (source)

• Email